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Need More Sales? Business to Business Telemarketing

Business Development

Telemarketing will help build your contacts with the right customers.

Part of the process of Business Development is understanding how the customer buys your product, who is involved in the decision making process and who is the best person to start with in the organisation.

Research and list cleaning are very much more than just removing dead names from a list or verifying that the business sector is fruitful. They can be positive aids to improving your ability to contact the right individual. Our staff understand the principles of complex sales where lead times can be long and several people are involved in the decision making process. This means that they can start with the name from the list - whether bought-in or your own - and hold exploratory conversations to make sure that the right individual is found to start the ball rolling.

Business Development

Business development is a sophisticated process involving all the skills of relationship building and account management. It involves gaining the trust of different players inside the customer's organisation and managing a series of relationships towards an eventual sale and following through with the necessary contacts to make sure that a smooth implementation results.

Telemarketing can help by pinpointing the right individuals, mapping who's involved in the decision making and can even be used strategically in the fulfilment stages to check that product acceptability standards and the agreed service levels are met.

Case Study - Furniture Client

Scope of the Project  

  • To generate new furniture agency contracts with developers and overseas property agents and work with them to implement a marketing plan.
  • To follow up incoming leads and conert them into sales.
  • Target Markets: UK based Property agents or Developers dealing in Bulgarian Property, Purchasers of Bulgarian buy to let properties or holiday homes.
  • Target Audience: Managing Director, Owner
  • Project is ongoing
 
Results

The project generated 8 new Agents within the first 2 months, in addition to raising interest from a further 64 Agents and 4 Developers.

The current sales rate both from the on line ordering and telephone based orders as a result of our activity is currently running of in excess of 1000 orders for complete furniture packs per year.